For freelance enquiries: jen.george.rojas@gmail.com
ABOUT
Identity, Art Direction, Motion, Website, Spacial
I led the creation of the full brand identity for nowhere, a Manchester-based events space. The concept explored the idea of nowhere as a digital glitch or blip in time, a space that feels slightly surreal and detached from the everyday.
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Identity, Art Direction, Motion, Website, Spacial
I led the full rebrand for Progress, a Manchester-based outdoor event space. The brand is built around ideas of construction, process, and constant evolution, always “in progress.” It has now expanded into 3 sites with total capacity of 8,000.
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Identity, Digital, Poster, Physical Products
I worked in-house at Wool and the Gang, designing newsletters, campaigns, and brand assets across digital, social, and physical touchpoints. The role involved developing frequent creative concepts while maintaining consistency within an established brand.
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Identity, Art Direction, Print
The project explores the idea of a meta object: a book documenting photography while photography documents the book itself.
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Identity, Art Direction, Print, Objects
Flyer and logo design for A Self-indulgent Self-help Workshop, a series of care-free workshops, focusing on unique object making. Aimed at alleviating a creative rut
and learning new skills.
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Identity, Art Direction, Print, Motion, Illustration
A motion study into (4 x 45 minute) family holiday VHS-C tapes. Original footage captured between 2002-2004 of seaside locations and landscapes, in the UK and Spain. A project in collaboration with moving-image artist MALC.
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Identity, Art Direction, Motion
Animated visuals for The Loft, an underground club, with a playful and experimental approach to visual identity. Each piece becomes a space to test strange methods, nostalgic textures, and unconventional workflows that push the edges of process and form.
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Identity, Art Direction, Print
Identity and printed materials for neo-expressionist painter Liam Owen. The identity draws directly from the artist’s process, translating physical actions into functional design elements.
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Identity, Art Direction, Print, Prop Making
Projects made during my time on the Chelsea UAL course: Graphic Props for World Building and Storytelling Short Course. I developed the brand, copy to final output. The course explored the art of graphic design and illustration for paper ephemera and prop making. I learnt how to merge illustration and graphics combining both analogue and digital technologies to create vintage and period paper designs.
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